Facebook Marketing and Advertising: Is it worth it?
It depends on your product and service. Your location and other items affect our answer. Facebook offers a tremendous amount of data. This in depth data can allow you to narrow your advertising to a select target group that hopefully need your product. Test, test and then test to see what works. Facebook offers a low cost way to see what is effective and can be an important part of your marketing but it does depend on a number of factors.